Processing & Packaging
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Special Edition: Consumer friendly confectionery packaging unwrapped

19-Mar-2014
Last updated the 19-Mar-2014 at 11:59 GMT - By Oliver Nieburg+
Striking shelf appeal with the latest technologies. ConfectioneryNews' special edition tracks the opportunities and challenges.
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How can the modern confectioner curry favor with consumers and inspire loyalty through pack design?

We recently published a series of special edition articles exploring how manufacturers are enhancing the consumer packaging experience through interactive QR codes, easy opening features and portion controlled products.

We also ask if a recent surge in white packaging was damaging shelf appeal. Included are a few recent articles from our archives on the latest innovations.

Please click the links below, should there be an article that interests you:

 
 

Related topics: Processing & Packaging, Packaging & Packing Materials, Containers