In its ‘US Chocolate Industry 2013-2018: Trends, Forecast and Opportunity Analysis’ report, the organization projects that the industry will grow to an estimated $19.3bn by 2018. It expects the US population, a third of whom are obese, to explore healthier options in the years ahead.
Sugar-free chocolate: Mainstream or niche?
It predicts that the “hectic lifestyle of consumers and innovative chocolate products, doubling as health supplements, chocolate for the diet conscious, low calorie chocolates etc. [will] lead to significant market growth”.
The report runs contrary to ConfectioneryNews predictions for 2014, which anticipate the sugar-free chocolate segment to remain a global niche, mainly due to the added cost of sweeteners, and their supporting ingredients, compared to using sugar alone.
Where do calories in chocolate come from?
Almost half of calories in chocolate comes from fat – the main source of which is milk fat in milk chocolate and cocoa butter. Sugar accounts for about 30-40% of the calories.
Euromonitor valued the global reduced fat chocolate market at $439.5m in 2012 and forecast 13.4% growth for 2013, driven by the US, which accounts for over 80% of sales in the sector.
Big players and low-calorie chocolate