KitKat commits to only sustainable cocoa by early 2016

KitKat to use 100% sustainable cocoa by Q1 2016

Nestlé plans to source only sustainable cocoa for its global KitKat brand in order to strengthen consumer trust.

The firm today announced KitKat will use cocoa exclusively from the company’s own sustainability program, the Nestlé Cocoa Plan, from the first quarter of 2016.

KiKat already uses sustainable cocoa, accredited by third parties, in the US and some other global markets. The brand has been Fairtrade certified in the UK and Ireland since around 2010.

UTZ and Fairtrade tie-ups

Sandra Martinez, head of Confectionery for Nestlé, said: “This announcement will only strengthen consumer trust in KitKat as a responsible brand.”

A Nestlé spokesperson told ConfectioneryNews: "Our cocoa is both certified, and sourced from our partners in the Nestlé Cocoa Plan."

Nestlé has partnered with Fairtrade in the UK and UTZ Certified in other markets for the Nestlé Cocoa Plan.

The Swiss firm previously announced its entire confectionery portfolio in UK & Ireland would use cocoa from the Nestlé Cocoa Plan by the end of 2015. The company has also transitioned to cocoa from the Nestle Cocoa for some US brands such Crunch.

The move to 100% sustainable cocoa for KitKat coincides with the brand’s 80th birthday.

"Nestlé encourages market[s] to carry a Nestlé Cocoa Plan logo on pack to communicate the sustainable cocoa component on KitKat. The use of the UTZ certified logo is optional," said a company spokesperson.

Total public commitment?

Earlier this year, Nestle told us its Cocoa Plan covers about half of its cocoa supply in Cote D’Ivoire and 25% overall.

Mars, Hershey and Ferrero have made commitments to move to 100% certified cocoa by 2020, but Nestlé and its rival Mondelēz have made no public commitment to source 100% of cocoa supplies sustainably.

Nestlé has however committed to sourcing 150,000 metric tons of cocoa through the Nestle Cocoa Plan by 2017. This would represent around 35% of its cocoa supply against estimates in the 2015 Cocoa Barometer that put Nestlé’s global cocoa supply at 430,000 MT in 2013.

Nestlé Cocoa Plan: Child labor and auditing

Nestlé pays a $150-200 premium per MT under its Cocoa Plan which is split roughly half to the farmer and half to the cooperative.

The Nestlé Cocoa Plan includes a child labor monitoring and remediation project, which its implementing partner, the International Cocoa Initiative (ICI), claims is going further to pick up instances of unlawful child labor on West African cocoa farms.

Tulane University last month published a study that found 2.03m children were engaged in hazardous cocoa work in Côte d’Ivoire and Ghana during the 2013/14 harvest season, up 18% from 2008/09 season.

Nestlé’s cocoa supply is audited by the Fair Labor Association (FLA). In August last year, the FLA produced a report that found four children under age 15 working on farms supplying Nestlé, evidence of gender inequality and a number of health and safety violations. Nestlé has agreed to take corrective action in response.

Related News

Rachel Nicholls warns of the problems associated with trademarking shapes in the wake of a European ruling on KitKat's 3D shape. Photo Credit: Nestlé (Facebook)

The KitKat conundrum: Confectioners risk disillusioning consumers by trademarking shapes

UK & Ireland Aero, KitKat and other Nestlé brands to use cocoa from the firm's Cocoa Plan by 2016. Around 75% of Nestlé overall cocoa supply not yet covered.

Nestlé achieves 100% sustainable cocoa in the UK & Ireland – around a quarter of global supplies covered

Around 1.8m children are currently working on cocoa related activities in Ghana and Côte d’Ivoire.

Nestlé’s child labour pledge ‘small and incomprehensive’, says labour group

US products to be covered by Nestlé's sustainable cocoa program

Nestlé Cocoa Plan to expand to US products

Women small-scale farmers in Africa own just 1% of agricultural land. Photo credit: Oxfam

Nestlé promises action to improve women’s lives on cocoa farms

ICI: Nestlé's community-based child labor prevention system could be used as an industry model

Ending unlawful child labor in cocoa: Nestlé approach can be the model, says ICI

Quality Street, Toffee Crisp and Munchies to join Nestlé’s other already sustainably-sourced UK and Ireland chocolate brands.

Nestlé to source 100% sustainable cocoa for UK and Ireland by 2015

‘Numerous’ child labour violations found in Nestlé supply chain as company promises action

‘Numerous’ child labour violations found in Nestlé supply chain as company promises action

Comments (1)

sylvia - 01 Sep 2015 | 04:48

Nestle Melts

Good for Nestle to take the charge on sustainable cacoa, If only they would discontinue manufacturing compound chocolates - high in sugars and hydroginated vegetable fats. Or at the very least list the % content of cocoa used in the ingredient disclosure, They have removed this formn their new packaging of recent times. Why?

01-Sep-2015 at 04:48 GMT

Submit a comment

Your comment has been saved

Post a comment

Please note that any information that you supply is protected by our Privacy and Cookie Policy. Access to all documents and request for further information are available to all users at no costs, In order to provide you with this free service, William Reed Business Media SAS does share your information with companies that have content on this site. When you access a document or request further information from this site, your information maybe shared with the owners of that document or information.